"George Eastman invented a camera simple enough for anyone to operate. He then set out to market it to those he thought most likely to use it--women. In 1893, he introduced the Kodak Girl, a fashionable, young, vibrant and independent woman who often appeared in ads in a distinctive blue and white striped dress. Until the mid-1920's the Kodak Girl roamed the world freely taking pictures as she went."
The Kodak Girls